MASHA APPAREL BLOG

The Origin Story to Psychedelic Tie Dye

The Origin Story to Psychedelic Tie Dye

Oh those rainbow swirl tie dye tees of the 70's! Tie dye became popular during the flower child era, but do you know how it happened, and who wore it first. In this post we explore the origins of tie dye in North America and it’s rise to fame. 

Tie and dye arrived to North America in the early 20th century with a feature in a magazine devoted to the art and craft movement.  RIT dye was an early champion of this craft movement and an inventive marketing tactic by the company would change the future of tie dye forever.

By the mid 1960's RIT dye was losing popularity, and on the brink of bankruptcy...

Read More
Amythest bamboo maxi skirt tie dye masha apparel hand made what to wear with sports look

Dream Vacations Wearing Tie Dye Maxi Skirt

Can't travel this summer? Feeling stuck at home? Explore these dream vacation spots and how we would style our maxi skirt at each one. Let us know what you think in the comments below.
Read More
THANK-YOU

THANK-YOU

Thank-you to everyone who shopped our first ever semi-annual sale! It was a huge success! The best sellers were the pastel with black hoodie, matching joggers and pastel sweatshirt.
Read More